Champagne Armand de Brignac

Armand de Brignac is the gold standard in luxury Champagne. Produced by the Cattier family for more than 250 years the brand, also known as Ace of Spades, hit the headlines when it was acquired by Shawn ‘Jay Z’ Carter in November 2014.

The five prestige cuvées are presented in beautiful hand-crafted metallized bottles in gold, pink, silver, pewter and red. The shiny bottles are very recognisable but very little had been written about the wonderful Champagne inside the famous packaging.

Launch of Blanc de Noirs Assemblage Three

September 2019 saw the launch of the exceptionally rare Blanc de Noirs Assemblage Three (A3) from Champagne Armand de Brignac.

The iconic champagne brand, owned by Shawn ‘JAY-Z’ Carter, has created only 3,535 bottles of the highly-anticipated Blanc de Noirs A3 for the world.

The Launch

Champagne Armand de Brignac along with The National Portrait Gallery Chairman, David Ross, hosted an intimate champagne dinner to announce the arrival of its ultra-prestige cuvée Blanc de Noirs Assemblage Three (A3).

The intimate dinner was attended by VIP actresses, models and fashion icons as well as music industry notables including James Blunt, Jacquetta Wheeler, Hum Fleming, Amanda Wakeley, Carmen Chaplin and Tamara Beckwith among others.

Tutored tastings hosted by winemaker Jean-Jacques Cattier were held in the Wine Room at Harrods. Wine writers tasted through the range of five cuvées including the new Blanc de Noirs Assemblage Three (A3).

The Results

73 pieces of media coverage
1.09B online readership
1.64M circulation

Publications included: The Sunday Times, Financial Times How to Spend It magazine and Tatler.